Dynamic pricing means that hotels give corporate clients a percentage discount of BAR (best available rate) instead of a fixed (or seasonal) contracted rate. The corporate rates, and all other rate plans, basically adjust as yield is applied (up or down) to the pricing and availability of the hotel room inventory. If you would like […]

Another amazing GBTA convention has come to an end and we have some of the hot topics that were discussed through many of the education sessions, center stage performances, and luncheons.

By: Kevin Iwamoto Now that our industry has become accustomed to hearing about GDPR (the General Data Protection Regulation), which concerns safeguarding the private data of European and U.K. citizens and residents, we now have its American cousin in CCPA — the California Consumer Privacy Act. The bill, technically known as AB 375, is similar […]