VP, Marketing & Business Development
Elizabeth brings two decades of marketing, business development and change management experience to the GoldSpring team and its clients.
Prior to joining GoldSpring, Elizabeth lead initiatives at major travel and aerospace brands including Sabre, Travelport and Bombardier. She has demonstrated success in both strategy and execution, leading teams in go-to market product launches, global marketing campaigns, change management programs, brand initiatives, content strategy, and lead generation through all vehicles both digital and traditional.
Notably, Elizabeth directed all marketing and change management of an emerging business unit and product line at Sabre. She launched a first-of-its-kind partner marketing program, designing program parameters, communication initiatives and sales tools, all critical in securing customer retention and product adoption for a channel representing more than 50 percent of product revenue.
Elizabeth has both a BA in Journalism and a BA in English from the University of Georgia. She believes critical thinking, strong communication and story construction are the building blocks of great marketing
Your Source for
Exceptional Travel Advice
20+ Years Experience in the Travel Industry
AREAS OF EXPERTISE
Business Travel Content