GoldSpring Consulting partner, Will Tate, added insight to the recently published report, “Travel Culture: Your Competitive Advantage in a Global Market” from Egencia and HBR Analytic Services.
Download your own copy here: Travel Culture: Your Competitive Advantage in a Global Market
According to a recent press release from Egencia, the research reveals that over the last year, companies with a strong travel culture had double the rate of improvement in key areas compared to companies with a weak travel culture:
Customer Loyalty and Retention (50 percent vs 21 percent)
Market Share (43 percent vs 22 percent)
Employee Satisfaction (35 percent vs 15 percent)
Even profitability improved significantly (47 percent vs 29 percent), proving the staggering impact a well-managed business travel program can have on achieving solid business results.
In the full report, Tate adds color to the numbers by touching on:
Why business travel continues to increase exponentially
How travelers translate to better business performance
The value of travel as a strategic investment
The holy grail of travel management
Additional report highlights already published include:
More than half of business leaders agreed that having a strong travel culture is very important to their organizations' business performance today
Only a third of respondents say their organization actually has a strong travel culture with the majority admitting it's most often viewed as a cost to be minimized
Companies with a strong travel culture have seen significant improvements in customer loyalty and retention, profitability, market share and employee satisfaction
This is only a small sampling of the numbers, insights and conclusions within the 12-page report. Download your own copy here: Travel Culture: Your Competitive Advantage in a Global Market